The new GUESS Spring/Summer 2017 eyewear collection offers a selection of trend-focused sunglasses and optical frames for both men and women. Fresh and original lines blend with innovative touches on the frames to evoke the audacious spirit of the brand that has become a symbol of a young, sexy and adventurous lifestyle.
The season’s newest styles have a strong character that is at the same time chic and fashionable. They feature recognizable details, such as the brand's love of denim as seen on the temples, as well as the use of the iconic triangle element incorporated on the front in correspondence with the temples, which reference their belonging to the world of GUESS. Attention to detail is also seen in more "wild" frames, which feature animal prints applied through the use of innovative technologies. Flat lenses, color combinations and the mix of acetate and metal are the distinctive elements for this season's must- have, attractive shapes.
The famous GUESS logo plays an essential role in this collection, and is seen on various forms of its temples; the same is found on different product categories of the brand: GUESS block logo, GUESS G logo, GUESS four G and the GUESS Jeans logo with its triangle shape.
The new models feature rectangular and square shapes alongside round and cat-eye forms. The range of colors includes classic shades such as black, gray, red and blue integrated with brighter and sparkling tones such as gold and pink gold or Havana brown and tortoiseshell.